Category Developer

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Job summary

<p>The successful candidate will be responsible for analyzing market trends, identifying growth opportunities, and developing strategies to enhance the performance of core product categories.</p>

Min Qualification: Diploma Experience Level: Mid level

Job descriptions & requirements

Level: Entry Level

Location: Westlands

Industry: Retail

Nationality: Kenyan

Age Group: 27 & above

Salary: 40,000 Gross

 

Job role

On behalf of our client, a leading retail provider of skincare, hair care, and body care products, we are seeking a Category Developer. The successful candidate will be responsible for analyzing market trends, identifying growth opportunities, and developing strategies to enhance the performance of core product categories. This role requires a strong analytical mindset and the ability to collaborate across cross-functional teams to drive commercial success in a fast-paced retail environment


Academic & Professional Requirements

  • Bachelor's degree/Diploma in Business, Marketing, or a related field. MBA is a plus.

Experience

  • Proven experience in category management, product development, or a related with at least 3 Years’ experience

Technical Skills

·        Excellent communication and presentation skills.

·        Ability to work collaboratively in a cross-functional team environment.

·        Proficiency in using data analysis tools and software.

·        Knowledge of industry trends and market dynamics.

 

Responsibilities & Requirements

1. Market & Financial Analysis

  • Conduct weekly performance reviews for brands by analyzing sales, pricing, and margins.
  • Track brand revenues against monthly and quarterly targets.
  • Analyze profitability, lost revenue from out-of-stock (OOS) items, and delayed partner payments.
  • Reconcile purchase orders against partner invoices to ensure timely payments.

2. Category Strategy & Growth

  • Develop and grow key strategic categories, including Cosmetics (Make-up) and Body Care (Baby Care).
  • Implement strategies to expand Tier 2 and Tier 3 brand segments.
  • Monitor brand performance and flag underperforming SKUs early for corrective action

3. Product Launch & Operations

  • Oversee the onboarding process for new brands, from negotiation through launch and initial sales tracking.
  • Manage end-to-end category planning and post-launch performance analysis.
  • Assess customer requests and competitor activity to identify sourcing gaps in Hair care, Skincare, and other beauty segments.

4. Promotions & Collaboration

  • Plan and execute promotions and brand launches in collaboration with marketing and merchandising teams.
  • Develop strategies aligned with stock levels and the brand calendar to ensure product availability.
  • Enhance the visibility of new and underperforming brands to stimulate consumer interest.
  • Foster relationships with operations and customer experience teams to ensure seamless strategy execution.

4. Reporting

  • Track Key Performance Indicators (KPIs) and provide regular progress reports to stakeholders.
  • Leverage data analytics tools to offer actionable recommendations for continuous improvement.

 

Benefits:                                            As per the company policy

Joining:                                             Immediate

 

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