Medical Sales Representative

As a medical sales representative you will sell Physiotherapy and Orthopedic products which includes both consumables and machines to a variety of customers including hospitals, doctors, pharmacies, medical institutions and medical NGOs. You will work strategically to increase the products awareness and the company’s medical products.

You will be allocated a specific geographical area, often called a 'territory'.. As part of your role, you will have to meet sales targets and will answer queries and provide advice on the products you sell to clients. You will make presentations and organize group events for healthcare professionals, as well as working with contacts on a one-to-one basis.

Duties and Responsibilities

In any setting, the process of selling involves contacting potential customers, identifying their needs, persuading them that your products (rather than those of competitors) can best satisfy their needs, closing the sale by agreeing the terms and conditions, and providing an after-sale service.  As Medical sales representatives you are the company’s key link between hospitals, doctors, medical facilities, pharmacies and any other medical institution.

As a medical sales and marketing representative, you will need to:

• Arrange appointments with doctors, pharmacies and hospital medical teams, which may include pre-arranged appointments or regular 'cold' calling to market the product with the goals of selling the products

• Make presentations to doctors, health facilities, health institutions and other potential clients to demonstrate with clarity about the products and after the sales-service

• Build and maintain positive working relationships with clients and office support staff and ensure clarity in communication

• Manage the budgets for catering, conferences and hospitality when facilitating client training

• Keep detailed records of all client contacts

• Market and win new customers, as well as develop long-term relationships with existing ones ensuring retention of customers

• Meet and, if possible, exceed sales targets, regularly monitoring your business plans to make sure you achieve and surpass the target 

• Plan daily, weekly and monthly timetable schedule and develop a target for each period

• Regularly attend company meetings, technical data presentations training and briefings

• Keep up to date with the latest clinical data supplied by the company, and interpret, present and discuss this data with clients during presentations

• Reporting on the CRM on the daily and weekly schedules

• Analyze sales data to improve results and make sure resources are effectively allocated

• Monitor competitor activity and competitors' products to leverage on company’s strength against the competitor

• Keep up to date with new developments in the medical market industry, anticipate potential negative and positive impacts on the business and adapt strategy accordingly

• Develop strategies for increasing opportunities to meet and talk to contacts in the medical and healthcare sector

• Stay informed about the activities of health services in your particular territory

• Identifying customers' needs and recommending company products that best fulfill those needs.

• Maintaining solid working relationships with new and existing customers by providing excellent after-sales service.

• Researching competitors’ products, pricing, and market success.

• Promptly submitting purchase orders to the relevant department.

• Preparing sales reports as well as territory analyses and submitting them to management.

• Pursue continuous learning and professional development and stay up-to-date with latest medical data

• Build and maintain strong relationships with key customers across multiple settings

• Promote products ethically and within compliance based on company’s sales process and approved marketing strategy

• Monitor and analyze data and market conditions to identify competitive advantage

• Keep accurate records and documentation for reporting and feedback

• Utilize Odoo CRM for efficient management of customer relationship

• Enter and maintain detailed records of all client’s contacts, ensuring accuracy and completeness 

• Generate report and analysis using Odoo CRM to monitor sales performance and track progress

Key Skills and Competencies 

• Product knowledge and expertise: A deep understanding of the products and services being promoted, including their features, benefits, and uses.

• Sales and marketing skills: The ability to identify and target potential customers, create effective sales strategies, and close deals.

• Communication and interpersonal skills: The ability to effectively communicate and do presentation to healthcare professionals, including doctors, hospitals, medical institutions and health related NGOs

• Time management and organization: The ability to effectively plan and manage one's time, prioritize tasks and stay organized in order to meet sales targets and deadlines.

• Problem-solving and decision-making: The ability to identify and solve problems that arise in the course of sales and marketing activities, and make sound decisions based on available information.

• Strategic thinking and planning: The ability to develop and execute long-term sales and marketing plans that align with the overall goals of the organization.

• Adaptability and flexibility: The ability to adjust to changing market conditions, customer needs, and other factors that may impact sales and marketing activities.

• Technical and digital proficiency: The ability to use technology and digital tools to enhance sales and marketing activities, such as CRM software, social media, and digital marketing.

• Negotiation and persuasion: The ability to effectively negotiate deals and persuade healthcare professionals to purchase products and services.

• Customer service and relationship building: The ability to provide excellent customer service and build strong, long-term relationships with healthcare professionals in order to increase sales and foster loyalty.

Qualifications

• Bachelor of Science Degree in Physical Therapy with 1-2 years of experience in selling and marketing of physiotherapy and orthopedic products

• Diploma with over 5 years of experience in sales and marketing of physiotherapy and orthopedic products 

• Ability to work under pressure and with minimal supervision

• Strong physiotherapy and orthopedic product knowledge 

• Track record of meeting sales target.