Or your alerts
4 weeks ago

Job Summary

Based in our Westlands office in Nairobi and reporting directly to the Managing Director the Marketing, Sales & eCommerce Manager will oversee the company’s online brand awareness plus the online and commercial sales function. They will also be responsible for managing and developing the marketing and sales teams, as well as the overall growth of both departments.

  • Minimum Qualification: Unspecified
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Main duties of the role:

• Oversee and set targets for the marketing team, external agencies and freelancers.

• Responsible for marketing, brand and sales strategy. Owning all online activities including SEO, PPC, CMS, social media, Email Marketing, Affiliates, Marketplaces and CRO.

• Overseeing the targeting, messaging, sales materials and marketing activity to drive commercial sales. Ensuring the profit margins align with business requirements and the wider pricing strategy.  

• Manage the overall marketing, sales and trading strategy to hit revenue and margin targets.

• Own the sales forecasting, and work with the inventory, supply and ops teams to meet customer needs.

• Ensure up-to-date personal and team knowledge of current online trends.

• Updating website for new mobile or desktop functionality to appeal to current and future customers.

• Provide regular online sales reports to the senior leadership team.

• Provide regular 121s for all lines of report to keep track of individual team members’ happiness and performance


Requirements of the role:

• Experience in successfully managing and developing a team of people. 

• Ability to critique, advise, and motivate marketing team members.

• 3+ years’ experience in retail e-commerce, experience in the retail of high-ticket items would be a plus.

• Must be able to demonstrate excellent written and verbal communication skills in formal as well as informal situations.

• Must have an in-depth understanding of web design and web analytics.

• Must have an excellent knowledge of all major paid, owned, and earned media channels and have significant hands-on channel experience.

• Must have an excellent understanding of the role of social media in the customer purchase journey.

• Must have an in-depth understanding of ecommerce pricing strategy and pricing software.

• Must be an advanced user of Google Analytics with a good understanding of Google AdWords, Email Marketing platforms (Klaviyo), Marketplaces and Affiliate Marketing. Previous experience with Magento and CRO platforms such as Hotjar would be a plus.


How to Apply:   

If you believe that you fit the role and are up for the task, kindly use the link below to apply for the position. https://app.testgorilla.com/s/qi8178c7


Important Safety Tips

  • Do not make any payment without confirming with the BrighterMonday Customer Support Team.
  • If you think this advert is not genuine, please report it via the Report Job link below.
Report Job

Share Job Post

Lorem ipsum dolor (Location) Lorem ipsum KSh Confidential

Job Function : Lorem ipsum

1 year ago

Lorem ipsum dolor (Location) Lorem ipsum KSh Confidential

Job Function : Lorem ipsum

1 year ago

Lorem ipsum dolor (Location) Lorem ipsum KSh Confidential

Job Function : Lorem ipsum

1 year ago

Stay Updated

Join our newsletter and get the latest job listings and career insights delivered straight to your inbox.

We care about the protection of your data. Read our privacy policy.

This action will pause all job alerts. Are you sure?

Cancel Proceed
Report Job
Please fill out the form below and let us know more.
Share Job Via Sms

Preview CV