SALES REPRESENTATIVE

Who We are:

S&S is a vertically integrated textile solutions provider based in Ruiru, Kenya. We design, produce and distribute a vast array of textile consumer solutions in Sub-Saharan Africa under our two brands

butterfly® and texStyle®.

For further information about us, kindly visit our website:

corporate.spinners.co.ke / www.spinners.co.ke.

What drives us:

Our energy, focus and commitment are directed towards living our Purpose

which is: Empower Africa’s Potential and Authenticity. We thrive in

providing exceptional solutions to our customers proactively in a way that

leaves them feeling valued and totally fulfilled; and to have S&S as their

preferred Textile Solutions Provider.

Our Team is made up of Purpose Driven, Committed, Curious and

Exponentially Driven people who strive to add value in all they do – with the

Customer in mind always.

SALES REPRESENTATIVE (LOCAL) JOB PROFILE

Designation Sales Rep – Local (Nairobi/ Central/ Nyanza Kenya Market)

Function Sales

Leadership Level Specialist

Reports To Sales Manager / Head of Sales

Direct Reports None

CORE RESPONSIBILITIES

Customer Prospecting, Acquisition & Market Expansion

• First-hand knowledge of and network building skills specifically for the markets of the counties of

Nairobi, Kiambu, Kirinyaga, Nyeri, Embu, Meru, Isiolo, Laikipia, Muranga, Tharaka-Nithi, Kisumu,

Homabay, Migori, Kisii, Siaya, Busia, Kericho, Bomet, Kakamega (herein termed as Nairobi, Central or

Western Kenya)

• Prospect and Acquire Key Customer partners in our B2B channel in line with the requirements of

growth of our Expansion business units as well as our turnaround business units

• Actively execute the acquisition of the prospects as per the targets

Relationship Management

• Build and maintain long relationship with the Customer to generate trust

• Market and story tell our brands and products and services – existing and new

• Keep the customer engaged actively via virtual & in person client engagement

Customer-wise Sales Growth & Forward Planning

• Managing primary wholesalers, importers and agents

• Monitor key accounts performance and drive business optimization and growth in range, variety and

frequency

Order Processing & Fulfilment Planning

• Timely order placement into the system

• Timely, collaborative communication with the relevant Teams

• Proactive sharing of information with the customer

• Develop and execute fulfilment plans with the customers

Market Insights & Learnings

• Actively and dynamically know our consumers, customers, markets, competitors, opportunities

• Learn from behaviors of customers/consumers to understand them better

• Provide the Company with marketing/sales intelligence to drive market leadership

• Have a good understanding and leveraging on local culture

• Understand the customers business, their clients, the challenges, the pain points, and the areas of

growth

Differentiation & Innovation Commercialization

• Actively innovate offerings through in-depth and extensive customer and consumer driven insights

• Proactively drive new offerings in the market execute commercialization

Drive Universe Depth & Spread in Markets

• Execute sales and distribution plan for all business units in the focus regions as per this JD

• Drive sustainability through the spread of multiple universe offerings in core markets and through key

customers

Brand Positioning & Buyer Experience

• Deeply understand and drive our Brands products & services in the market

• Proactively engage with customers on brands and products all the time

KEY DELIVERABLES

Sales Growth

• Achieve year round active business activity in the markets of Central Kenya

• Drive Growth of 20% YoY for next 3 years for our Expansion business units

• Drive Growth of 10% YoY for next 3 years for our Turnaround business units

Customer Acquisition & Market Expansion

• Establish key customers across all expansion and turnaround business units

• Cultivate and develop eco systems of primary users in expansion business units to enable brand

differentiation

Brand & Product Differentiation

• Drive brand awareness, loyalty, and growth through value propositions localized for the user base in

each market

Sales Strategy Execution

• Drive growth to achieve a minimum of 20% YOY Growth over next 3 years across our Expansion

business units

• Drive growth to achieve a minimum of 10% YOY Growth over next 3 years across our Turnaround

business units

Key Customer Growth Pathways

• 40 Key Accounts Growth strategy execution with a growth path of a minimum of 35% YoY growth

over the next 3 years evenly spread across Expansion business units

KEY DECISION MAKING

Sales Targets Achievement

Customer Base & Acquisition Growth

Sales Pipeline & Forecasting

Managing Credit Risk

KEY SKILLS & COMPETENCIES

Products, Sector & Market Knowledge

Excellent Sales and Negotiation Skills

Hi Trust Customer Relationship Builder

Multi Cultural & Multi Lingual

Results Driven

Market Learning Led

COMPANY EXPECTATIONS

Uphold and live the Organization’s Core Values & Culture

Understanding the Company Strategy

Execute and Realize the Goals of the Company

Market Focus and Commercialization Approach

Customer Growth Driven

Problem Solving and Team Player

Self Driven & Accountable