Business Development Officer - SME Services
Job summary
The Business Development Officer will support growth by identifying and engaging SME clients for accounting and compliance services. The role involves lead generation via digital platforms, professional outreach and follow up, coordinating discovery calls for the CEO, managing a simple CRM, and preparing daily activity summaries.
Job descriptions & requirements
Job Description
• Identify potential SME clients through Instagram, LinkedIn, Google Maps, Facebook groups, and business directories.
• Initiate outreach using WhatsApp, SMS, email, or LinkedIn while communicating professionally and consistently.
• Follow up with warm leads and respond to basic client queries.
• Book and coordinate discovery calls for the CEO.
• Maintain and update a simple CRM and prepare daily activity summaries.
Requirements
• Diploma or degree in a relevant field.
• At least 1 year of experience in sales, customer service, or lead generation.
• Strong written and oral communication skills.
• Proficiency in Google Workspace and social media tools.
• Reliable, organised, and self driven.
• Basic accounting knowledge to support initial client conversations will be an added advantage.
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