HOTEL SALES AND MARKETING EXECUTIVE

JOB TITLE:HOTEL SALES AND MARKETING EXECUTIVE

NATURE OF JOB: FULL TIME

INDUSTRY:HOSPITALITY

SALARY:KSHS.35,000 PLUS COMMISSIONS

JOB LOCATION:KILIMANI

DUTIES AND RESPONSIBILITIES

Sales & Business Development

• Proactively identify and pursue new business opportunities, partnerships, and corporate accounts.
• Promote the hotel’s rooms, conference packages, events, and restaurant services to individuals and organizations.
• Conduct site visits and presentations to prospective clients.
• Build and maintain strong relationships with existing clients to encourage repeat business.
• Prepare and negotiate contracts with clients, travel agents, and corporate organizations.

Marketing & Promotions

• Design and execute creative marketing campaigns (online &  offline) to boost hotel bookings and brand awareness.
• Manage all digital marketing channels including social media, email campaigns, Google Ads, and the hotel’s website.
• Collaborate with graphic designers or content creators to develop promotional materials (flyers, posters, online content, etc.)
• Run seasonal and special promotions to drive traffic and conversions.

Digital Marketing & Online Presence

• Optimize the hotel’s presence on OTAs (e.g., Booking.com, Expedia, Airbnb) and ensure accurate listings and promotions.
• Manage social media platforms (Facebook, Instagram, TikTok, LinkedIn) to engage with the audience and promote services.
• Monitor analytics and campaign performance; provide reports and adjust strategies accordingly.
• Respond to online reviews and inquiries in a professional manner.

Reporting & Strategy

• Analyze sales and marketing data to identify trends and improve performance.
• Provide regular reports on sales activities, market feedback, and campaign ROI.
• Contribute to the development of pricing strategies and annual marketing plans.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Degree in Marketing, Business Administration, Hospitality, or a related field
• 1–3 years of experience in sales and marketing, preferably in the hospitality or service industry
• Strong understanding of digital marketing tools and social media management
• Excellent communication, negotiation, and interpersonal skills
• Proactive, self-motivated, and goal-oriented
• Ability to work under pressure and meet sales targets
• Familiarity with CRM systems, hotel booking engines, and OTA platforms is an added advantage