1 month ago

Sales Representative – Eastlands & Southlands Nairobi Region

BrighterMonday Consulting

Sales

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Job Summary

The role involves achieving sales targets, expanding retail and wholesale penetration, and implementing activations to enhance brand visibility.

  • Minimum Qualification : Diploma
  • Experience Level : Mid level
  • Experience Length : 5 years

Job Description/Requirements

Location: Field-based (covering Eastlands & Southlands Nairobi – Buru Buru, Umoja, Donholm, Eastleigh, Kayole, Komarock, Embakasi, Karen, Langata, Lavington, Kilimani, Kibera, Runda)

About Us
We are a Kenyan-incorporated beverages company engaged in the import, marketing, and distribution of award-winning liquor brands, as well as the manufacturing of high-quality carbonated soft drinks and mineral water. With a strong nationwide distribution network, the company continues to expand its footprint across all key regions.

Role Purpose
The Sales Representative will be responsible for sales and marketing of imported liquor brands and locally manufactured soft drinks across Eastlands & Southlands Nairobi. The role involves achieving sales targets, expanding retail and wholesale penetration, and implementing activations to enhance brand visibility.

Key Responsibilities
  • Drive sales growth and achieve monthly targets in assigned areas.
  • Develop and manage strong relationships with distributors, wholesalers, supermarkets, retail outlets, and bars.
  • Expand route-to-market by onboarding new stockists and enhancing coverage in residential and commercial zones.
  • Implement brand marketing activities including in-store activations, wet sampling, and POS visibility.
  • Monitor competitor activities and provide market intelligence reports.
  • Ensure timely collections and compliance with company policies.
  • Prepare and submit weekly sales and activity reports.

Qualifications & Skills
  • Diploma/Degree in Sales, Marketing, or Business Administration.
  • Minimum 5 years’ FMCG/beverages sales experience, preferably with liquor.
  • Strong knowledge of Nairobi Eastlands & Southlands markets, with proven distributor/retail relationships.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to work independently and travel extensively within assigned areas.
  • Valid driving license is required.

Key Markets to Cover
  • Eastlands: Buru Buru, Umoja, Donholm, Eastleigh, Kayole, Komarock, Dandora, Embakasi.
  • Southlands: Karen, Langata, Lavington, Kilimani, Kibera, Runda.

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