DIGITAL/SOCIAL MEDIA MARKETERS
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Job summary
We are seeking Digital/ social media marketers to plan, execute, and optimize digital marketing strategies that increase brand awareness, drive online sales, and grow customer engagement for the company’s cosmetic products.
Min Qualification:
Diploma
Experience Level:
Entry level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Nairobi, Kenya
Job descriptions & requirements
- Diploma or Degree in Marketing, Digital Marketing, Communications, or related field
- 1–3 years’ experience in digital marketing (cosmetics/beauty industry is an added advantage)
- Proficiency in social media platforms, Google Ads, and analytics tools
- Basic graphic design and video editing skills (e.g., Canva, Adobe tools)
- Develop and implement digital marketing campaigns aligned with business goals
- Manage online brand presence across social media and digital platforms
- Plan and execute product launches, promotions, and campaigns
- Create, schedule, and manage content across platforms (Instagram, Facebook, TikTok, etc.)
- Engage with followers, respond to comments and messages, and build an online community
- Monitor trends in the beauty industry and create relevant content
- Develop high-quality content including posts, videos, graphics, and product descriptions
- Plan and manage paid ads (Google Ads, Facebook/Instagram Ads, TikTok Ads)
- Optimize campaigns to maximize ROI and conversions
- Track and report on ad performance
- Manage and update online store listings (product descriptions, pricing, promotions)
- Monitor online customer behavior and optimize the user experience
- Support online order generation and conversion strategies
- Stay updated on beauty and cosmetic trends, competitor activities, and digital innovations
- Identify opportunities for brand growth and new market segments
Important safety tips
- Do not make any payment without confirming with the BrighterMonday Customer Support Team.
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