Sales Operations Officer - Agribusiness

Key Responsibilities:

Sales Operations Coordination

• Coordinate and support daily sales operations across all regions.
• Work closely with Area Sales Managers to ensure sales activities are planned and executed to company standards.
• Track sales opportunities from lead generation through approval, installation, and payment.
• Coordinate the preparation and management of sales worksheets, trackers, and operational records.
• Ensure sales documentation is complete, accurate, and submitted on time.

Lead & CRM Management

• Receive and manage inbound sales enquiries from telephone, website, referrals, and social media platforms.
• Conduct initial customer engagement to qualify marketing-generated leads before assigning them to Sales Representatives.
• Ensure all leads are accurately captured, updated, and managed within the CRM system.
• Monitor lead response times, follow-up activities, and lead conversion performance.
• Maintain high standards of CRM data quality and promote compliance with CRM processes across the sales team.

Partnership & Customer Coordination

• Coordinate with financing and strategic partners to facilitate timely customer approvals.
• Monitor approval status and ensure prompt communication of approvals, rejections, and outstanding requirements to the sales team.
• Coordinate with Customer Support, Finance, and Operations to ensure a smooth customer journey from sale to installation.

Sales Performance & Reporting

• Monitor sales team productivity, activity levels, and pipeline performance.
• Prepare accurate daily, weekly, and monthly sales reports, dashboards, forecasts, and performance analysis.
• Identify operational bottlenecks and recommend corrective actions to improve efficiency and sales performance.
• Support management with accurate sales data for planning and decision-making.

Sales Enablement

• Coordinate onboarding of new Sales Representatives, including orientation, systems access, and sales tools.
• Organize sales training, refresher sessions, and product knowledge programs in collaboration with Area Sales Managers and other departments.
• Manage the distribution and availability of sales collateral, price lists, product information, promotional materials, and sales tools to ensure field teams are adequately equipped.

Sales Process Improvement & Compliance

• Conduct periodic audits of CRM records, sales documentation, lead management, and sales processes to ensure compliance with company standards.
• Promote adherence to established sales procedures and operational policies.
• Support implementation of process improvements, digital tools, and automation initiatives to improve sales efficiency and customer experience.
• Maintain confidentiality and integrity of customer and sales information.

Qualifications & Experience:

Education

• Bachelor's Degree in Business Administration, Agribusiness, Sales & Marketing, Commerce, Business Information Technology, or a related field.

Experience

• Minimum of three (3) years' experience in Sales Operations, Sales Administration, Business Operations, Customer Support, or a similar role.
• Experience supporting field sales teams and coordinating cross-functional sales activities.
• Hands-on experience using CRM systems, Microsoft Excel, and sales reporting tools.
• Experience in agriculture, renewable energy, financial services, or FMCG will be an added advantage.

Key Competencies

• Strong organizational and coordination skills.
• Excellent administrative and documentation skills.
• Strong analytical and reporting capability.
• Excellent communication and stakeholder management skills.
• High attention to detail and accuracy.
• Ability to manage multiple priorities and work under tight deadlines.
• Strong proficiency in Microsoft Office and CRM systems.
• Proactive, solution-oriented, and customer-focused.
• High integrity, accountability, and professionalism.

Key Performance Indicators (KPIs):

• Achievement of lead response time targets.
• CRM data accuracy and compliance.
• Lead qualification and assignment turnaround time.
• Sales pipeline accuracy and visibility.
• Sales team productivity and process compliance.
• Timeliness of customer financing approvals.
• Accuracy and timeliness of sales reports.
• Completion of onboarding and training programs.
• Sales documentation accuracy and audit compliance.

HOW TO APPLY: 

Qualified candidates are encouraged to apply by sharing their CV with the email subject line “Sales Operations Officer - Renewable Energy”

Applications will be reviewed on a rolling basis.

Please note: Only shortlisted candidates will be contacted.