WEBSITE MANAGER

JOB TITLE:WEBSITE MANAGER

NATURE OF JOB: FULL TIME

SALARY:KSHS. 20,000-25,000 PROBATIONARY PERIOD

JOB LOCATION:NAIROBI (CBD)

DUTIES AND RESPONSIBILITIES

Website Maintenance &  Operations

• Oversee daily functionality and performance of the company website to ensure it is user-friendly, up-to-date, and secure
• Perform routine updates, backups, and maintenance tasks
• Monitor uptime and promptly address website crashes, broken links, or page errors

Content Management

• Upload and update content including blog posts, banners, product/service information, and multimedia
• Ensure all website content is accurate, aligned with brand guidelines, and optimized for SEO
• Collaborate with the content and marketing teams to schedule regular content refreshes

Campaign Integration & Digital Marketing Support

• Work closely with marketing teams to implement and track digital marketing campaigns on the website
• Set up landing pages, promotional banners, and campaign tracking tools
• Integrate social media, email marketing, and advertising tools into the site as needed

Cross-Functional Collaboration

• Liaise with graphic designers for visuals and layout designs
• Coordinate with web developers or IT support for advanced technical requirements or fixes
• Ensure all stakeholders are aligned on content priorities and timelines

Technical Troubleshooting

• Identify and resolve website bugs, formatting issues, or performance bottlenecks
• Handle minor technical tasks (e.g., plugin updates, redirects, layout adjustments)
• Escalate complex issues to the appropriate technical support or developers

Performance Monitoring & Reporting

• Use tools such as Google Analytics, Search Console, and site audit platforms to track website performance
• Provide monthly reports on user traffic, bounce rates, and other key metrics
• Recommend improvements to boost user experience (UX), loading speed, and engagement

Search Engine Optimization (SEO)

• Ensure on-page SEO best practices (e.g., meta tags, alt text, URL structure) are consistently applied
• Collaborate with content creators to target relevant keywords and topics
• Monitor and improve website rankings on search engines

Security and Compliance

• Ensure the website complies with data protection and privacy regulations
• Monitor for any suspicious activity and implement basic cybersecurity best practices
• Maintain updated SSL certificates and secure hosting environments

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree in Web Design, Marketing, Information Technology, or a related field
• Proven experience in managing websites (WordPress, Joomla, or other CMS platforms is a plus)
• Strong knowledge of WordPress(custom theme and plugin development)
• Basic understanding of HTML, CSS, and website hosting
• Strong analytical and troubleshooting skills
• Ability to multitask and collaborate with cross-functional teams
• Good eye for design and user experience (UX) principles
• Familiarity with SEO and digital marketing fundamentals is an added advantage