Immediate Start
New
3 weeks ago
Digital Marketing Officer.
Employd Staffing Solutions Ltd
Marketing & Communications
Real Estate
KSh
15,000 - 30,000
Easy Apply
Skills Required
marketing digital marketingJob Summary
A Digital Marketing Executive is responsible for planning, implementing, and managing digital marketing campaigns to increase brand awareness and drive sales.
- Minimum Qualification : Diploma
- Experience Level : Mid level
- Experience Length : 2 years
- Working Hours : Full Time
Job Description/Requirements
- Craft marketing strategies, including digital, Advertising, Communications and Creative.
- Responsible for the day to day running of all marketing activities within the Company, including setting goals for and monitoring their achievement.
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department.
- Set, monitor and report on Marketing departments goals.
- Design branding, positioning and pricing strategies.
- Ensure the brand message is strong and consistent across all channels and marketing efforts
- Analyze consumer behavior and determine customer personas.
- Identify opportunities to reach new market segments and expand market share.
- Monitor competition (acquisitions, pricing changes and new products and features)
- Coordinate sales and marketing efforts to boost brand awareness.
- Participate in the quarterly and annual planning of company objectives
- Manage the company’s website, blog, SEO/SEM programs, resource center, and other marketing initiatives.
- Conduct surveys as needed to determine position in the market and advance aggressive marketing plans targeted to addressing customer needs.
- Own communication of marketing information throughout the company as requested and/or required.
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