1 month ago
Marketing and Communications Executive ( Nakuru )
BrighterMonday Consulting
Marketing & Communications
NGO, NPO & Charity
Confidential
Easy Apply
Job Summary
To increase fundraising through building authentic relationships with the various stakeholder groups in a timely and engaging manner.
Job Description/Requirements
Langalanga, Gilgil
Full-time
Permanent
About Restart Africa
Restart Africa children’s home is a charitable organization, established in 2008 in response to the desperate needs of street children in Gilgil who are at serious risk of violence, abuse and starvation. Starting with 6 children, the centre has expanded over the years to a purpose-built home that currently has nearly 100 children in its care. Receiving no government funding, the centre is fully reliant on donations and sponsorship to finance operations. For the children in its care, Restart Africa fosters a loving, safe home, with meals, welfare and education, enabling them to enjoy their childhood and the opportunity to fulfil their potential. In conjunction with the life-changing benefits Restart Africa creates for those in its care, it also supports the local community by providing a range of employment opportunities in a safe and respectful working environment.
Purpose of the Role
• To maximize the potential of multiple marketing/online channels to raise the profile of Restart Africa.
• To increase fundraising through building authentic relationships with the various stakeholder groups in a timely and engaging manner.
Main Responsibilities
• Develop the center's brand guidelines and implement consistently across communica5on channels.
• Create and publish a range of stakeholder appropriate content to develop Restart Africa’s online presence that inspires engagement, builds the emo5onal connection and generates donations.
• Monitor and, where appropriate, respond to, and engage with followers and messages, providing a warm and professional tone, ensuring messaging is in line with Restart Africa’s tone of voice.
• Sensitively collaborate with employees and the children in Restarts care, past and present, to gather stories, insights, images and case studies for use in fundraising or promotional content.
• Actively manage the organizations website, ensuring content is current, relevant and meets all stakeholders needs.
• Draft and publish the centers quarterly e-newsletter.
• Manage press releases, including drafting articles and responding to media requests.
• Identify appropriate awards to apply for to raise the chari5es profile, and coordinate submissions.
• Develop and implement a performance dashboard to track channel and content performance on a timely basis.
• Engage with the center's senior management team and members of the board of trustees regarding strategic direction and role impact.
• Ensure all activities comply with marketing regulations and organizational policies, including but not limited to, safeguarding, confidentiality, equal opportunities, and health and safety.
• This role reports into the Programmes Manager, and will also encompass regular engagement with the UK Board trustees.
Skills and Personal Attributes
• Excellent English written and verbal communication skills, with the ability to engage diverse audiences effectively.
• Capable of creating, implementing, and evaluating engaging marketing and promotional materials.
• Skilled in managing websites and social media platforms
• Experience in fundraising is desirable but not essential.
• Highly organized, able to manage multiple priorities, meet deadlines, and work efficiently.
• Resilient, hands-on, creative team player who is motivated by being in a role that makes a difference to the lives of others.
How to Apply
• Please send a CV and covering note demonstrating that you have read the job description and how you meet the role criteria. The covering note will form a key part of the candidate selection process and you should demonstrate your suitability for the role in no more than one page.
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