Digital Marketing Specialist
Job summary
The Digital Marketing Specialist will be responsible for generating online visibility and leads.
Job descriptions & requirements
- Manage and grow the company’s digital presence across social media platforms.
- Create and manage digital advertising campaigns targeting construction professionals.
- Develop marketing content such as project photos, product demonstrations, and installation examples.
- Manage the company’s Google Business Profile to improve search visibility.
- Generate and track online leads from contractors and developers.
- Manage WhatsApp Business communication for inquiries, quotations, and customer engagement.
- Analyze campaign performance and optimize marketing strategies.
- Collaborate with the sales team to support lead generation and sales conversion.
- Diploma or Degree in Marketing, Digital Marketing, Communications, or related field.
- 2+ years experience in digital marketing.
- Experience managing social media platforms and digital advertising campaigns.
- Knowledge of Google Business, Meta Ads, and lead generation tools.
- Strong content creation and marketing strategy skills.
- Digital advertising
- Social media marketing
- Content creation
- Lead generation
- Data analysis and campaign optimization
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