Entry Level Marketing Manager

Decathlon Sports Kenya Limited

Marketing & Communications

Nairobi Contract

Retail, Fashion & FMCG KSh 60,000 - 75,000

Easy Apply

Skills Required

Creative & Innovative Thinker Passion for Sport Excellent Communication Skills Proactive & Self-Motivated

Job Summary

Are you a budding marketer with a passion for sports and a drive to innovate? Decathlon Sports Kenya is looking for a dynamic, creative, and enthusiastic Marketing Manager to join our vibrant team. This is a unique entry-level opportunity designed just for you!

Minimum Qualification : Diploma
Experience Level : Internship & Graduate
Experience Length : 1 year
Working Hours : Rotating Schedule

Job Description/Requirements

Marketing Strategy & Planning: Contribute to the development of overall marketing strategies and annual plans to make Decathlon the 1st top minded sport brand in Kenya. Identify key trends and opportunities in the Kenyan sports market to increase our brand awareness.
Content Direction & Development: Ideate, plan, and create engaging marketing content for our website, email newsletters, in-store promotions, and other digital and offline channels.
Digital Campaign Management: Lead the planning and execution of integrated digital marketing campaigns (e.g., seasonal promotions, brand awareness initiatives) across various online channels. You'll analyze campaign performance and recommend optimizations.
Market Research & Insights: Conduct market research to understand the Kenyan sports consumer, competitor activities, and industry trends. Translate insights into actionable marketing recommendations and opportunities.
Event Marketing & Partnership Support: Contribute to the planning and execution of in-store and outdoor community sports events, including developing promotional materials and communication plans. Support the identification and engagement with local sports partners.
Cross-functional Collaboration: Work closely with our Social Media Manager, sales, merchandising, and operations teams to ensure marketing efforts are integrated, consistent, and effectively support business objectives.

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