Marketing And Communications Associate

Marketing And Communications Associate - (35,000 - 38,500) 

JOB BRIEF

He/She will be responsible for the development and supervision of all marketing and communications strategies for the company. This individual will oversee the development of goals, strategies, and implementation plans to execute comprehensive marketing campaigns.

Key roles and responsibilities

• Producing creative digital and print content, including newsletters, brochures, promotional emails, and POSM. Collaborating with design and public relations teams to create white papers, infographics, and marketing videos
• Brand management - adhere to the set brand guidelines and the brand’s online persona
• Tracking and recording the performance of marketing campaigns and presenting this information to the B/Dev department and members of the company's management team
• Identifying the effectiveness of marketing material by tracking metrics including conversion rates, customer loyalty, and customer satisfaction
• Reviewing and analyzing consumer data to analyze effective marketing strategies and successful ways to increase brand awareness
• Customer service support
• Generate reports and ROI monitoring

Required Qualifications

• Proven work experience as a Marketing & Communication Associate (Minimum 24 months)
• Preferred experience in the FMCG field or food industry
• Proficiency in canva
• Experience in digital marketing i.e Meta Platforms and Tiktok
• Expertise in social media platforms with paid experience preferred
• Understanding of web publishing tools
• The editorial mindset with an ability to predict audience preferences
• Hands-on experience with SEO management
• Project management skills and attention to detail
• Preferred BSc degree in Marketing, Journalism or a relevant field

Interested candidates can send in their applications. Candidate applications are to be reviewed on a rolling-out basis.