Marketing Executive (Automotive)

Summit Recruitment and Search Africa is a leading Recruitment and Executive Search agency head quartered in Kenya providing outstanding talent to a wide range of companies and NGOs in various business sectors across Africa.

Our client, a prominent market leader in material handling solutions is seeking to hire a Marketing Executive (Automotive) . The successful candidate will be responsible for providing marketing support by implementing the marketing activities as outlined in the marketing strategy. The desirable candidate Must have a minimum of 5 yearsâ experience as a marketing executive for a renown automotive company in Kenya.

Key Responsibilities:

Organize and oversee advertising/communication campaigns (social media, website, TV etc.), exhibitions and promotional events. Conduct market research and analysis to evaluate trends, brand awareness and
competition ventures. Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met. Responsible for ensuring effective Marketing & Branding campaigns that enhance the image of the Company and its services. Liaise and work closely with Technical Sales Manager in determining all upcoming & ongoing product/ service rollouts. Responsible for ensuring that branding and marketing initiatives operate within budget
and generate quarterly reports on the same to Management. Generate detailed data on market segmentation, competitor analysis on pricing and
promotion initiatives to enhance customer loyalty. Implement an effective marketing and promotion programme to achieve visibility and gain active support. To actively monitor customer service levels of the company and ensure that customer complaints and queries are addressed promptly. Ensure safe custody of promotion materials and product samples used for marketing activities.

Qualifications:

Relevant bachelorâs degree. Must have a minimum of 5 yearsâ experience as a marketing executive for a renown automotive company in Kenya. Ability to work under pressure and meet deadlines. Must possess good problem solving, communication, decision-making skills and reporting writing skills.