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1 month ago

Job Summary

We are seeking a creative and strategic Social Media Executive with a strong emphasis on brand development and content creation. This role offers an exciting opportunity to not only manage our social presence but also grow and nurture an influencer network. As a Social Media Executive, you will be at the forefront of building and executing our brand's social media strategy. You will be responsible for creating engaging content, developing a distinct brand voice, and spearheading influencer collaborations to drive brand awareness and engagement.

  • Minimum Qualification: Bachelor
  • Experience Level: Entry level
  • Experience Length: 2 years

Job Description/Requirements

Key Responsibilities:

Content Creation and Curation:  

o   Develop and execute a comprehensive social media strategy that aligns with overall marketing objectives. 

o   Plan and schedule content calendars, ensuring timely and relevant posts. 

o   Develop and curate high-quality, on-brand content for various social media platforms (including but not limited to Instagram, Facebook, LinkedIn Twitter, TikTok, etc.). 

o   Utilise creative tools and resources to enhance visual and written content. 


Brand Voice and Messaging:  

o   Define and maintain a consistent brand voice across all social channels. 

o   Craft compelling messaging that resonates with our target audience. 

o   Grow our User Generated content library and feed into wider channels. 


Influencer Network Development:  

o   Identify, reach out to, and nurture relationships with potential influencers and brand ambassadors. 

o   Collaborate with influencers to create authentic and impactful content that aligns with our brand. 

o   Create a strong relationship with influencers by working with them on promotional tactics and content creation, ensuring that our brand and their personal brand compliment each other. 


Community Engagement and Management:  

o   Monitor and engage with our community, responding to comments, messages, and inquiries in a timely and personable manner. 

o   Work with customer services and sales to identify community needs and customer insights. Feed into the wider team to support in revenue growth through relevant campaigns. 

o   Identify opportunities for user-generated content and community-driven initiatives. 





Analytics and Reporting:  

o   Track and analyse key performance metrics to measure the effectiveness of social media efforts. 

o   Provide insights and recommendations for optimizing content and strategy. 


Trend Monitoring and Innovation:  

o   Stay up to date with social media trends, platform updates, and emerging technologies. 

o   Integrate innovative strategies to enhance our brand's digital presence. 



  • 2 years of experience in social media management, with a focus on brand development and content creation.
  • Proficient in social media analytics and reporting tools.
  • Strong creative and storytelling abilities, with an eye for design.
  • Excellent communication and project management skills.
  • Experience in, or a strong willing to learn about influencer marketing.



How to Apply:

If you believe that you fit the role and are up for the task, kindly use the link below to apply for the position.


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