Digital Marketer
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Job summary
Our client is looking for a highly creative, strategic, and hands-on Digital Marketer with a proven track record of driving brand growth through innovative digital marketing strategies. Successful candidate will be responsible for managing digital campaigns, growing online presence, generating quality leads,.
Min Qualification:
Bachelors
Experience Level:
Mid level
Experience Length:
6 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
Job DescriptionKey Responsibilities
- Develop and implement digital marketing strategies aligned with business goals.
- Plan, create, and manage content across social media platforms.
- Manage paid campaigns on Google Ads, Meta, LinkedIn, TikTok, and other digital channels.
- Monitor campaign performance and optimize for maximum ROI.
- Manage the company's online presence and brand reputation.
- Execute SEO, SEM, email marketing, and lead generation campaigns.
- Analyze website and campaign performance using Google Analytics.
- Conduct market research and competitor analysis.
- Prepare marketing performance reports and recommendations.
- Stay updated on digital marketing trends and best practices.
Requirements
- Bachelor's Degree in Digital Marketing, Marketing, Communications, or a related field.
- Minimum of 6 years' experience in digital marketing.
- Proven experience managing successful digital marketing campaigns.
- Strong knowledge of SEO, SEM, PPC, email marketing, content marketing, and social media marketing.
- Proficiency in Google Analytics, Google Ads, Meta Business Suite, and other digital marketing tools.
- Excellent analytical, communication, and problem-solving skills.
- Ability to work independently and deliver measurable results.
- Experience with graphic design and video editing tools is an added advantage.
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