Field Sales Representative

The Opportunity:

We are seeking a dynamic and grounded Sales Representative to own and grow our client's presence in the local Kenyan market. This role is for a true go-getter who is not just looking for a job, but a mission. You will be the face of the company, building lasting relationships and driving tangible growth across a diverse and vibrant region.

If you are someone who is energized by the challenge of building something meaningful, thrives on taking initiative, and is genuinely curious about what makes customers and markets tick, we want to hear from you.

Key Responsibilities:

Market Growth & Customer Partnerships

• Leverage your first-hand knowledge and network within the assigned counties to identify and seize new business opportunities.

• Take ownership of the full sales cycle from prospecting to acquiring key B2B customer partners for both our high-growth and established business units.

• Demonstrate a self-starting attitude by actively executing acquisition plans to meet and exceed set targets.

Relationship Management & Brand Storytelling

• Build and maintain trusted, long-term relationships by consistently acting with integrity and putting the customer first.

• Bring our brands to life by authentically communicating the story and value of our products and services.

• Show initiative in keeping customers engaged through a mix of virtual and in-person interactions.

Strategic Account Management & Fulfilment

• Manage and grow primary wholesalers, importers, and agents, taking responsibility for their performance.

• Maintain a clear focus on results by monitoring key accounts and proactively driving optimization and growth in their range, variety, and order frequency.

• Ensure seamless order processing and develop collaborative fulfilment plans, keeping all parties informed.

Market Intelligence & Insight Generation

• Cultivate a curious mindset to actively understand our consumers, customers, competitors, and the local culture.

• Go beyond surface-level data; learn from customer behaviours to provide the company with actionable intelligence that drives market leadership.

• Deeply understand the customer's business, their challenges, and their growth opportunities.

Commercial Execution & Brand Positioning

• Use customer and consumer insights to actively innovate and tailor our offerings.

• Take a proactive and driven approach to commercialize new products and drive them in the market.

• Execute sales and distribution plans with determination, ensuring the depth and spread of our product universe across the region.

Qualifications:

• Bachelor’s degree in Business, Marketing, or related field
• 3-5 years experience in sales (manufacturing preferred)
• Experience managing full sales cycle and key accounts
• Strong local network with wholesalers/distributors is an added advantage
• Results driven with a strong track record in meeting sales targets
• Good understanding of local market dynamics and customer behavior
• Strong sales, negotiation, and relationship-building skills
• Willingness to travel

Key Deliverables

• Achieve consistent, year-round business activity and market presence.

• Drive focused growth: Achieve a minimum of 20% YoY growth for Expansion units and 10% YoY for Turnaround units over the next 3 years.

• Establish and cultivate a strong ecosystem of key customers.

• Execute a growth strategy for 40 Key Accounts, targeting a minimum of 35% YoY growth.

• Enhance brand loyalty by localizing value propositions and demonstrating and authentic understanding of each market.

Our Expectations

We are looking for individuals who don't just do a job, but who live by our client's values.

You will be expected to:

• Understand and passionately execute the Company's strategy.

• Be commercially focused and driven by customer growth.

• Be a collaborative problem-solver and a supportive team player.

• Ultimately, be self-driven and accountable for realizing the company's goals.

HOW TO APPLY: 

Qualified candidates are encouraged to apply by sharing their CV via cvs@bridgetalentgroup.com with the subject line "Field Sales Representative"
Applications will be reviewed on a rolling basis​

Please Note: Only shortlisted candidates will be contacted.