Alternate Channel Area Sales Officer -Eastern

Job Summary

To drive alternate channel sales in the region and push sales teams to meet and exceed Sales Targets for PUBH, Agro, Animal Health, Oxides .

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 5 years

Job Description


Knowledge and work experience in geographies outside Kenya would be an added advantage. FMCG/Hospitality /HORECA experience would be preferred, Public Health experience would be added advantage


Key Responsibilities


1)      Monitor and control the Sales Targets very closely to pick up issues, investigate and provide counter measures

2)      Ensure targets from van sales in the region are met and reconciliation is done with zero discrepancies.

3)      Be updated and share with concerned on the events and happenings in the market, abreast all updates on the FMCGs category and market trends.

4)      Monitor and manage the Customer acquisition process, vet all the new customer accounts based on customer profile, infrastructure, capital available, location etc. Ensure Market expansion through actively establishing new accounts & retaining existing ones.

5)      Bring the outside in perspective by giving suggestions and ideas to the NPD team on the need of new or modified products

6)      Provide training on the products existing and new to the team, to keep the products relevant in the market at all times

7)      Regularly update information on competitors, new product launch, product performance in the various markets

8)      Possess rich market intelligence data to understand the market share, competitors’ approach, opportunities and threats for the business

9)      Accurate information on the slow and fast moving items in the market and the prevailing price trends.

10)   Plan all marketing activities, creation of campaign and the POP material after taking inputs from field for approval from the HOD

11)   Manage the customer complaints and take actions, do root cause analysis and take corrective measures in conjunction with other stakeholders. Use of CRM for complaints registration

12)   Ensure all debts are collected on time and collection targets are met.  

13)   Provide training, mentoring and supervision of team to ensure high performance, skill upgradation and leadership development

14)   Analyze and evaluate team feedback on CRM and weekly report sent to HOD. 

15)   Adhere to ISO standards as set by the company for continual improvement of the company and the department, failure to which will be disciplined on.

 

Team Management

16)   Monitor the Sales targets for every member of the team

17)   Allocation of company transport to the team members, approve the fuel and other expenses after thorough verification

18)   Set goals for team on time, aligned to business objectives

19)   Provide on the job mentoring and identify training programs & developmental interventions to enable higher team performance.

20)   Conduct regular performance reviews and give timely feedback.

21)   Connect and engage with team for higher motivation and retention. 

22)   Conduct Monthly Performance Conversations with team members

Approve route plans and appointments for Field Agents and ensure they carry out their visits effectively

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