Marketing Manager

Job Summary

We are seeking an experienced Marketing Manager with a background in Building Materials or Real Estate to lead our brand and marketing initiatives in Nairobi and the East African market. The role will cover strategy development, event execution, team leadership, data analysis, and performance optimization.

Key Responsibilities

• Develop and implement marketing strategies for building materials / real estate business in Nairobi and East Africa.
• Plan and execute online and offline marketing events, promotions, and channel activities.
• Manage brand image, positioning, and advertising campaigns.
• Collect, monitor, and analyze market data, competitor intelligence, and marketing KPIs.
• Lead, train, and develop the marketing team to achieve business targets.
• Manage marketing budget and ensure effective cost control and improved ROI.
• Build and maintain relationships with suppliers, distributors, media partners, and KOLs.

  
  

Requirements

• Bachelor’s degree or above in Marketing, Business Administration, or related field
• 3–5 years of local marketing experience in Nairobi
• Background in Building Materials, Construction, or Real Estate is highly preferred
• Fluent in written and spoken English
• Proven ability in event execution, data analysis, and team management
• Strong communication, negotiation, and problem-solving skills

  
  

Preferred Qualifications

Familiar with the East Africa building materials market landscape

Existing network, resources, or connections with KOLs and industry partners in construction / real estate

Interested candidates, please send your CV to: mack@newmatic.com