Location: Nairobi, Kenya
Employment Type: Full-Time
Job Summary
We are looking for a dynamic and creative Retail Sales Associate who is passionate about sales, customer experience, and digital content creation. The ideal candidate will not only drive in-store sales but also actively create engaging content for TikTok, Instagram, and other social media platforms to boost brand visibility and online sales.
Key Responsibilities
1. Retail Sales & Customer Service
* Welcome and assist customers in-store with product selection and inquiries
* Provide personalized product recommendations based on customer needs
* Achieve and exceed daily and monthly sales targets
* Handle payments, receipts, and basic POS operations
* Maintain cleanliness and proper product display within the store
2. Social Media Content Creation
* Create engaging and high-quality videos for TikTok, Instagram Reels, and other platforms
* Develop creative concepts to showcase products, promotions and trends
* Stay updated on social media trends and incorporate them into content
* Post consistently and engage with followers (comments, DMs, etc.)
3. Live Selling & Online Engagement
* Host live sessions on TikTok, Instagram, and Facebook to promote and sell products
* Confidently demonstrate products during live streams and answer customer questions in real-time
* Drive online sales through interactive and persuasive live sessions
4. Brand Representation
* Act as the face of the brand both in-store and online
* Maintain a professional, energetic and friendly image
* Build strong relationships with both walk-in and online customers
Requirements
* Previous experience in retail sales or customer service (preferred)
* Strong communication and interpersonal skills
* Confident on camera and comfortable creating video content
* Familiarity with TikTok, Instagram, and Facebook (posting, trends, live sessions)
* Basic understanding of sales techniques and customer engagement
* Self-motivated, creative, and results-driven
* Ability to multitask and work in a fast-paced environment
Key Skills
* Sales and persuasion
* Content creation and storytelling
* Social media marketing
* Confidence on camera
* Customer relationship management
Performance Metrics
* Daily/Monthly sales targets (in-store and online)
* Content performance (views, engagement, conversions)
* Growth in social media following
* Live session sales and engagement