Immediate Start
3 weeks ago
Skills Required
• Strong leadership analytical and communication skills. • Proficiency in marketing tools and digital platforms • Proven track record of successful marketing campaigns that drove revenue growth • At least 8-10 years of progressive experience in marketing with 5+ years in a senior leadership role preferably in ERP software tech.Job Summary
Optimum ERP Systems, a leading provider of innovative Enterprise Resource Planning (ERP) solutions, is seeking a dynamic and experienced Chief Marketing Manager to spearhead our marketing efforts. Reporting directly to the CEO, you will play a pivotal role in shaping our brand, expanding our market presence, and fueling business expansion.
- Minimum Qualification : Bachelors
- Experience Level : Senior level
- Experience Length : 8 years
- Working Hours : Full Time
Job Description/Requirements
Key Duties and Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with company goals, including digital, content, and traditional marketing campaigns to promote our ERP solutions.
- Lead and mentor the marketing team, fostering a collaborative environment to achieve departmental objectives and professional growth.
- Conduct market research and analysis to identify trends, customer needs, and competitive landscapes in the ERP and software industry.
- Oversee brand management, ensuring consistent messaging across all channels and enhancing Optimum ERP Systems' reputation as a trusted industry leader.
- Drive lead generation and customer acquisition through SEO, PPC, social media, email marketing, and partnerships.
- Collaborate with sales, product development, and executive teams to support product launches, pricing strategies, and go-to-market plans.
- Manage marketing budgets, track ROI on campaigns, and report on key performance metrics to the CEO and stakeholders.
- Build and maintain relationships with key industry influencers, media, and partners to amplify our reach.
- Innovate on customer engagement initiatives, including events, webinars, and content creation to educate and attract clients.
- Ensure compliance with marketing regulations and best practices while adapting to emerging technologies like AI-driven marketing tools.
If you meet the minimum requirements please send your CV AND COVER LETTER TO HR@OPTIMUMSYSTEMS.CO.KE not later than 28/11/2025
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