Marketing Officer

Kenya Tourism Board (KTB)

Job Summary

Assist in development of itineraries

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 2 years

Job Description/Requirements

Kenya Tourism Board (KTB) is a State Corporation established under the Tourism Act whose mandate is to market Kenya as a tourist destination locally, regionally and internationally. KTB’s marketing strategy includes inspiring the world through a powerful brand Kenya by digital marketing programs that takes advantage of the latest technology and research based strategies. The positions listed below are key in order to deliver on this strategy and for Kenya to compete effectively with other destinations.

KTB therefore seeks to recruit competent marketing individuals to fill the following positions:

Marketing Officer


Job Grade




(i) Assist in development of itineraries
(ii) Assist in coordination of stakeholder’s familiarization trips.
(iii) Assist in maintenance and updating register of region’s invoices including information on Market Development Representatives, international and local suppliers.
(iv) Assist in monitoring stock levels of collateral material in liaison with the Product, Administration and Procurement Departments respectively.
(v) Assist in identification of ideal corporate giveaways for the planned regional activities.
(vi) Assist in developing and maintain client database for e-marketing and distribution of information for stakeholders.
(vii) Assist in implementation the Social Media components of the KTB Digital Marketing Strategy
(viii) Assist with the positioning of the Magical Kenya Brand and drive Brand consistency on Social Media space

Key Qualifications and Experience
The ideal candidate must possess the following:

(i) Bachelor’s Degree in any of the followings; Marketing, Tourism Management, Commerce (Marketing Option), Business Administration or its equivalent qualification from a recognized institution
(ii) Proficiency in Computer Applications
(iii) Digital Marketing Skills will be added advantage

(i) Interested and qualified candidates are advised to visit the KTB’s website for a detailed job description and specification.
(ii) All applications must be submitted online by 5:00pm 31st January 2022
(iii) No hard copy applications will be accepted.

Shortlisted candidates will be required to submit VALID DOCUMENTS to satisfy the requirements of Chapter 6 of the Constitution of Kenya 2010 and will be required to submit among other documents:
(i) Certificate of Good Conduct from the Directorate of Criminal Investigations;
(ii) Clearance Certificate from the Higher Education Loans Board;
(iii) Tax Compliance Certificate from the Kenya Revenue Authority;
(iv) Clearance from the Ethics and Anti-Corruption Commission
(v) Report from an Approved Credit Reference Bureau

“KTB is an equal opportunity employer committed to diversity and gender equality.”

Kindly visit the following link: to apply.

Important Safety Tips

1. Do not make any payment without confirming with the BrighterMonday Customer Support Team. 2. If you think this advert is not genuine, please report it via the Report Job link below.

Get Insured through mTek Services

You can explore medical and personal accident insurance covers conveniently. Compare pricing from various insurance companies, save, and budget GET INSURED

Share Job Post

Stay Updated Join our newsletter and get the latest job listings and career insights delivered straight to your inbox.

Log In to apply now

Activate Notifications
Stay productive - get the latest updates on Jobs & News
Deactivate Notifications
Stop receiving the latest updates on Jobs & News

This action will pause all job alerts. Are you sure?

Cancel Proceed
| Full Time |
KSh Confidential
| Full Time |
KSh 200,000 - 250,000