Sales Executive
Job summary
The Sales Executive is responsible for driving student enrollment by promoting the institution's training programs, generating and converting prospective student leads, coordinating admissions, managing front office operations, and delivering exceptional customer service. The role supports the institution's growth through effective marketing, rela
Job descriptions & requirements
- Recruit prospective students and achieve assigned enrollment targets.
- Promote the institution's academic programmes through direct marketing, telesales, social media, school visits, exhibitions, and community outreach activities.
- Respond promptly to inquiries from prospective students, parents, and other stakeholders through telephone, email, WhatsApp, social media, and walk-in visits.
- Guide applicants through the admission process, ensuring all application requirements are completed accurately and on time.
- Maintain regular follow-up with prospective students to maximize conversion from inquiry to enrollment.
- Receive and attend to visitors professionally while maintaining an organized, welcoming, and efficient front office environment.
- Maintain accurate records of inquiries, applications, admissions, and recruitment activities using the institution's systems.
- Build and maintain positive relationships with schools, communities, referral partners, and other stakeholders to enhance student recruitment.
- Prepare daily, weekly, and monthly reports on recruitment activities, admissions, lead conversions, and enrollment performance.
- Represent the institution professionally and contribute to continuous improvement initiatives that enhance student recruitment and customer experience.
- Perform any other duties assigned by management in support of the institution's strategic objectives.
Qualifications
- Diploma or Bachelor's Degree in Marketing, Business Administration, Public Relations, Customer Service, Education, or a related field.
- Previous experience in sales, marketing, admissions, customer service, or student recruitment is an added advantage.
Skills & Competencies
- Excellent communication and interpersonal skills.
- Strong sales, negotiation, and customer service skills.
- Ability to work independently and achieve performance targets.
- Strong organizational and time management skills.
- Proficiency in Microsoft Office applications and digital communication platforms.
- Professional appearance, integrity, and a positive attitude.
- Ability to multitask and work effectively in a fast-paced environment.
Key Performance Indicators (KPIs)
- Achievement of student enrollment targets.
- Lead generation and conversion rates.
- Timely follow-up of prospective students.
- Quality of customer service and front office management.
- Accuracy and timeliness of admissions documentation and reports.
- Contribution to marketing initiatives and institutional growth.
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