B

HEAD OF MODERN TRADE-FMCG

Brites Management Services Ltd

Today
New
Min Qualification:

Job descriptions & requirements


 


JOB TITLE


 


HEAD OF MODERN TRADE-FMCG


NATURE OF JOB


FULL TIME


INDUSTRY


FMCG


SALARY


KSHS. 180,000


JOB LOCATION


INDUSTRIAL AREA


 


DUTIES AND RESPONSIBILITIES


Strategic Leadership & Governance



  • Provide overall leadership and direction for the Modern Trade function servicing all chains.
  • Translate company strategy into clear Modern Trade objectives and execution plans.
  • Establish governance frameworks for pricing, promotions, and customer contracts.
  • Serve as escalation point for high-risk commercial and operational decisions.


Senior Account & Stakeholder Management



  • Lead executive-level relationships with local retailers such as Naivas, Quickmart, Chandarana, Cleanshelf, Eastmatt, and regional chains.
  • Lead high-value negotiations and Joint Business Planning.
  • Manage claims, deductions, and credit exposure to protect company interests.


Operational Excellence & Execution Oversight



  • Set and enforce execution standards across availability, visibility, pricing, and promotions.
  • Oversee field execution teams and distributor performance.
  • Ensure OTIF delivery, stock health, and service level compliance.


Financial Stewardship & Performance Control



  • Own the Modern Trade P&L for local retail chains.
  • Approve and control trade spend and promotional investments.
  • Drive forecast accuracy and working capital efficiency.


Team Leadership & Capability Development



  • Lead, coach, and develop Modern Trade managers and account teams.
  • Set KPIs, conduct performance reviews, and succession planning.
  • Build a culture of accountability, integrity, and high performance.


 


 


Trade Marketing, Category & NPD Leadership



  • Oversee NPD listings and range optimization.
  • Guide trade marketing execution and ROI tracking.
  • Champion category management initiatives.


Cross-Functional & Executive Collaboration



  • Collaborate with Supply Chain, Finance, Marketing, HR, and Distribution leadership.
  • Provide strategic insights to executive management.
  • Represent the company in key customer and industry forums.


KEY REQUIREMENT SKILLS AND QUALIFICATION



  • Bachelor’s degree in Business, Sales, Marketing, or related field
  • Minimum 10+ years FMCG experience with senior managerial exposure in Modern Trade
  • Proven leadership of teams and ownership of commercial performance
  • Proven ability to deliver profitable growth with full ownership of P&L and trade spend
  • Strong experience managing key retail chains, negotiations, and Joint Business Planning
  • Good commercial and analytical skills, with experience using ERP and sales reporting tools


 


HOW TO APPLY



  • If you meet the above qualifications, skills and experience share CV on  jobs@ com
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.

Important safety tips

  • Do not make any payment without confirming with the BrighterMonday Customer Support Team.
  • If you think this advert is not genuine, please report it via the Report Job link below.

This action will pause all job alerts. Are you sure?

Cancel Proceed

Similar jobs

Lorem ipsum

Lorem ipsum dolor (Location) Lorem ipsum Confidential
3 years ago

Stay Updated

Join our newsletter and get the latest job listings and career insights delivered straight to your inbox.

v2.homepage.newsletter_signup.choose_type

We care about the protection of your data. Read our

We care about the protection of your data. Read our  privacy policy .

Follow us On:
Get it on Google Play
2026 BrighterMonday

Or your alerts