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Marketing Assistant Manager

Yellow Pages Kenya

  • Minimum Qualification :
  • Experience Level : Entry level
  • Experience Length : 3 years

Job Description/Requirements

ABOUT THE COMPANY

We’re Kenya’s number one business directory and provider of tailored advertising solutions

JOB SUMMARY

Qualifications & ExperienceBachelor’s degree in Marketing, Communications, Business, or related field3+ years’ experience in a marketing role (general marketing experience is sufficient)Strong skills in social media engagement and analyticsExperience using CRM tools for marketing campaignsExcellent written and verbal communication in EnglishAbility to work independently while collaborating in a multicultural teamCreative, detail-oriented, and results-driven

RESPONSIBILITIES

Support and execute a mix of digital and traditional marketing strategies (SEO, social media, content creation, campaign management)Drive social media engagement and manage analytics to optimize campaignsCollaborate on product development and new service launchesManage partnerships and coordinate with external vendors and agenciesOrganize and support PR activities, including expos and industry eventsMaintain and utilize CRM tools for campaign tracking and client engagementWork closely with marketing peers across multiple African countriesPrepare marketing reports and present insights to the leadership team

REQUIRED SKILLS

Marketing, Competitor and market analysis, Market research, intelligence, Event management

REQUIRED EDUCATION

Bachelor's degree

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