Digital Marketing Assistant

ABOUT THE COMPANY

Software Dynamics has pioneered Microsoft Dynamics 365, Azure and Office 365 services in Africa for over 10 years, consistently delivering business value with the latest technology. Software Dynamics is a privately owned IT Solutions and IT Services business formed in 2009. Today we’re proud to boast a strong team of Microsoft Dynamics 365, Microsoft Azure and Office 365 experts and engineers who thrive on rolling up their sleeves and solving your IT problems and meeting your business needs. We are on a mission to exceed your expectations and form a long-term, mutually beneficial relationship with you.

JOB SUMMARY

Required Skills & Experience1–2 years of experience in digital marketing, SEO, PPC, or content management(agency, internship, or in-house).Basic knowledge of Google Ads, LinkedIn Ads, or similar platforms (bonus ifcertified).Familiarity with CMS platforms like WordPress.Good understanding of SEO fundamentals.Experience in Social Media Management. (Especially Linkedin, Youtube, X )Basic experience with marketing automation tools; exposure to Dynamics 365Marketing is a plus but not required.Strong analytical mindset and willingness to work with data and dashboards.Good communication skills and ability to follow structured workflows.Curious, detail-oriented, and eager to grow into a more advanced digital marketingrole.

RESPONSIBILITIES

1. SEO Support & Website OptimizationAssist in keyword research for Dynamics 365, Azure, and cloud-solution topics.Update on-page SEO elements: titles, meta descriptions, internal links, alt tags, and redirects.Write and Upload blog content, format articles, and optimize posts for search visibility.Monitor website performance and help identify areas for improvement.2. PPC & Digital Campaign SupportSupport Google Ads and LinkedIn Ads campaigns managed by senior team members.Monitor ad performance, update keywords, and assist in preparing reports.Help create landing pages and campaign assets aligned to target industries.Ensure proper tracking (UTMs, forms, conversions) is in place for campaign traffic.3. Website & Content ManagementUpdate pages on the corporate website and maintain content accuracy.Assist in producing and posting new marketing content and resources.Ensure CTAs, forms, and landing pages are functional and optimized for lead capture.4. D365 Marketing & Lead Tracking AssistanceSupport the setup of marketing forms, customer journeys, lead scoring, and segments.Ensure leads flow correctly into Dynamics 365 Marketing and are properly tagged.Help maintain data hygiene and assist with basic reporting or dashboards.5. Content Marketing Writer / StrategistThis role creates authoritative content to position Software Dynamics as a thought leader in theMicrosoft ecosystem.

REQUIRED SKILLS

Market research, intelligence, Search engine optimization (SEO), Marketing, Online sales

REQUIRED EDUCATION

Bachelor's degree